Location: Los Angeles / Remote

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OVERVIEW

QYOU is looking for an LA-based Senior Manager, Casting & Talent Sourcing to join our growing, award-winning Influencer Marketing team. At The QYOU we harness the power of creators and their communities for world-class influencer marketing / social media campaigns for leading brands and clients such as Paramount, HULU, Disney, OUAI, Ubisoft, CAPCOM, Warner Bros, Sony, and many more.

As Senior Manager, Casting & Talent Sourcing, you will lead a small team in identifying new talent and maintaining a database of existing talent to create custom lists that fulfill the specific criteria of each campaign, and casting the right set of creators to fit the creative and budgetary needs of each project. You will work closely with internal Integrated Marketing and Studios teams (including Talent, Production, Operations, etc) during both pre and post sale of a campaign, and report to the VP of QYOU Studios.

The right candidate will be highly organized and creative with experience in casting projects for a wide range of different genres & interests. The ability to handle multiple projects at the same time is essential, as is a proactive approach to problem solving and communicating with the wider teams. Ideal candidates also have direct experience in the social media/short form space and a passion for content creation. Candidates for this position are highly motivated, adaptable, self-assured team players with strong communication skills and willingness to learn. Hands-on production skills are a huge plus. 

This is a fast-paced, multi-faceted role requiring attention to detail, a positive attitude, and a proven ability to handle multiple tasks and ongoing projects within various stages of campaign execution. 

*Please note that we are currently working remote but have occasional in-person content shoots. LA area location is preferred for on-site production and time zone alignment.

KEY RESPONSIBILITIES

Client Acquisition:

• Identify creators and compiling talent lists that fit the criteria of each campaign.

• Cast campaigns with the correct mix of talent, in budget and in line with creative direction.

• Lead a small team of casting associates, delegating tasks and developing a positive creative environment.

• Communicate talent updates, both internally to wider teams and externally to clients.

• Track campaigns through multiple stages of execution, ensuring that talent selections are performing as intended.

• Maintain a database of talent contacts, pricing and other key info for wider company reference.

• Help draft talent instructions for creators, assist with mock videos where necessary.

• Contribute to on-location shoots with talent where necessary.

• Stay current on ongoing changes of major social platforms (e.g., posting specs, best practices) and their potential impact on creative deliverables.

QUALIFICATIONS

• Bachelor’s degree from an accredited college or university

• Minimum 1-3 years of experience. Must be a quick learner and not be afraid to ask questions or for help

• Interest in entertainment (film, tv, gaming) and basic industry knowledge.

• Must be a self-starter with the ability to handle multiple projects, prioritize work assignments, meet deadlines, and work independently 

• Hands-on production or live event coordination experience is a major plus.

• Basic knowledge of content creation and development processes and/or social media marketing on social platforms, especially TikTok.

• Exceptional communication and organizational skills

• Experience with Google Drive (Docs, Sheets, Calendar) and DropBox / Box

Location: Los Angeles / New York / Remote

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JOB DESCRIPTION

The Business Development Director will play a crucial role in driving the revenue growth of QYOU USA Inc. by identifying new business opportunities, building strong client relationships, and developing strategic partnerships. This role requires a dynamic and results-oriented professional with a deep understanding of the advertising, media, social media, influencer marketing, and creative services landscape.

KEY RESPONSIBILITIES

Client Acquisition:

• Bring existing direct brand relationships to QYOU while identifying and targeting new potential clients across various industries.

• Develop and execute strategies to attract new business opportunities.

• Stay abreast of client needs and industry trends.

Relationship Building:

• Build and maintain strong relationships with prospective clients.

• Act as a trusted advisor to clients, understanding their business goals and marketing needs.

• Speak at and attend industry events, conferences, and networking opportunities to generate leads.

Strategic Planning:

• Collaborate with internal teams (strategy, account management, social, influencer, studio) to develop compelling proposals and pitches.

• Lead the preparation and presentation of proposals to prospective clients.

• Develop and implement effective business development plans to achieve quarterly and yearly sales targets.

Negotiation and Closing:

• Lead negotiations and close deals with new clients.

• Ensure contracts and agreements are finalized in a timely manner.

• Monitor and report on the progress of business development initiatives.

Market Expansion:

• Identify opportunities to expand QYOU’s presence in new markets or industries, including CPG and QSR.

• Develop and implement strategies to enter and succeed in these markets.

Collaboration:

• Work closely with internal teams to ensure seamless onboarding and successful delivery of client campaigns.

• Provide feedback and insights to improve service offerings and client satisfaction.

Pipeline Management:

• Create and manage a qualified pipeline of leads and prospects.

• Maintain personal projections on a quarterly and annual basis.

• Track progress utilizing QYOU’s CRM and other tracking tools  on a weekly basis.

Client Insights:

• Collect insights into clients’ organizational structures, marketing strategies, and target demographics.

• Participate in weekly meetings, proposal meetings, product trainings, and one-on-ones.

Account Reviews:

• Spearhead quarterly account reviews with clients.

• Work closely with account management teams and marketing to meet client objectives and exceed client expectations.

Primary Responsibilities:

• Achieve or surpass quarterly and annual sales targets, ensuring consistent growth and profitability.

• Develop, lead, foster, and grow existing relationships and deals from start to finish.

• Qualify and develop leads that meet organizational standards and requirements to close by connecting deeply with many stakeholders at matrixed organizations.

• Work directly with leadership to help develop pricing, deal structure, proposals, and presentations to drive forward partnerships.

• Negotiate terms and close deals.

• Collaborate with Marketing, Account Teams, Talent Teams, and Creative Teams to continually develop the best possible solutions for clients and prospects.

• Develop sales strategies to break into new and adjacent verticals.

• Conduct tailored outreach and presentations with marketing to prospective qualified leads and convert them into clients.

• Accurately forecast, maintain personal projections on a quarterly and annual basis, and keep the sales database up-to-date on a weekly basis.

• Collect insights into a client’s organizational structure, online and offline marketing strategy, and ideal demographic.

• Track and report progress within our software systems, ensuring accurate and up-to-date data for informed decision-making.

QUALIFICATIONS

• Bachelor’s degree in Marketing, Business, Advertising, or a related field.

• Minimum of 7 years of experience in business development, sales, or account management within the advertising, media buying, social media, influencer marketing, or creative services industry.

• Proven track record of successfully acquiring and managing new clients.

• Strong understanding of advertising, social media, influencer marketing, content creation, creative development, and media buying processes, tools, and trends.

• Excellent communication, negotiation, and presentation skills.

• Ability to build and maintain strong client relationships.

• Strategic thinker with strong analytical and problem-solving skills.

• Ability to work independently and as part of a collaborative team.

• Demonstrated proficiency in forecasting and understanding deal flow, planning cycles, and buying signals.

• Creative strategist with a knack for forging new connections.

• Strong relationships with key decision-makers.

• Working knowledge of CRMs and marketing technology.

• Ability to work in fast-paced environments while maintaining exceptional attention to detail.

• A strong track record of steering a $5-$10M portfolio.

• Proactive self-starter with experience in the creator economy, with Fortune 1000 clients.

• Quantifiable client expansion and retention experience.

• Ability to ignite cross-functional teams, producing the best value for clients through inspirational leadership and fostering a culture of ownership and accountability.