Creative Strategy, Sr. Manager Application
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QYOU is looking for an LA-based Senior Manager, Creative Strategy to join our growing, award-winning Influencer Marketing team. At The QYOU we harness the power of creators and their communities for world-class influencer marketing / social media campaigns for leading brands and clients such as Paramount, HULU, Disney, OUAI, Ubisoft, CAPCOM, Warner Bros, Sony, and many more.
As Senior Manager, Creative Strategy, you will be responsible for guiding creative strategy for campaigns from RFP to go-live dates. In this role, you will lead a small team of creatives in ideating and curating formats for proposal decks, developing creative outlines with creators, guiding brand channel voice/strategy, and following through with editorial to ensure campaign KPIs and creative best practices are met or exceeded. You will work closely with internal Integrated Marketing and Studios teams (including Talent, Production, Operations, etc) during both pre and post sale of a campaign, and report to the VP of QYOU Studios.
The right candidate will be a highly creative mind with experience developing and pitching ideas, big and small, across different verticals. As a leader, the right person will add an equal balance of creativity, organization and motivation to the team. Ideal candidates also have direct experience in the social media/short form space and a passion for content creation. Candidates for this position are highly motivated, adaptable, self-assured team players with strong communication skills and willingness to learn. Hands-on production skills are a huge plus.
This is a fast-paced, multi-faceted role requiring attention to detail, a positive attitude, and a proven ability to handle multiple tasks and ongoing projects within various stages of campaign execution.
*Please note that we are currently working remote but have occasional in-person content shoots. LA area location is preferred for on-site production and time zone alignment.
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Tracking and communicating content requirements to internal parties for influencer marketing campaigns and associated brand channels.
Lead a team of creatives, delegating tasks and developing a positive creative environment.
Tracking content throughout the entire creative process to ensure it meets the highest standards and adheres to best practices.
Help draft talent instructions for creators, assist with mock videos.
Contribute to on-location shoots with talent where necessary.
Program and schedule brand channel content for social platforms, ensure copy is written and internal posting deadlines are met.
Stay current on ongoing changes of major social platforms (e.g., posting specs, best practices) and their potential impact on creative deliverables.
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Bachelor’s degree from an accredited college or university
Minimum 1-3 years of experience. Must be a quick learner and not be afraid to ask questions or for help
Interest in entertainment (film, tv, gaming) and basic industry knowledge.
Must be a self-starter with the ability to handle multiple projects, prioritize work assignments, meet deadlines, and work independently
Hands-on production or live event coordination experience is a major plus.
Basic knowledge of content creation and development processes and/or social media marketing on social platforms, especially TikTok.
Basic knowledge of graphic and video editing is a major plus.
Exceptional communication and organizational skills
Experience with Google Drive (Docs, Sheets, Calendar) and DropBox / Box