Vertical — Gaming

Built for the Entire Gaming Lifecycle.

QYOU drives mass awareness through creator-led storytelling, UGC content creation and global amplification, transforming games into social moments audeinces genuienly engage with online.

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SEE OUR WORK

  • 1.8B Subscriber Reach

  • 335.5M Total Views

  • 14.9M Total Engaments Across Gaming Campaigns

We don't just show the game. we bring its world, characters and stories into culture, making games impossible to ignore Across social platforms and creator Communities.

01 — Why QYOU

Why QYOU for Gaming

We drive global awareness, engagement and fandom through influencer marketing and creator campaigns that turn gameplay into storytelling people naturally want to share.

  • Beyond Gameplay

    We don't just market the game. We help bring its world, characters and stories into culture through creator campaigns that turn gameplay into storytelling people naturally want to share.

  • Creator + UGC Engine

    We activate top creators, gaming content creators and fan communities, turning audiences into participants and campaigns into movements that extend far beyond launch day.

  • Full Funnel Performance

    We transform creator content into high performing ad campaigns. Full-funnel optimization and precision targeting paired with creator stortelling becomes a measureable acquisition engine.


  • Culture, Not Just Marketing

    We make games impossible to ignore by driving conversation across gaming, entertainment, lifestyle and social media communities to build long-term fandom.

02 — The QYOU Advantage

Shaping the Future of Gaming with Creators.

End-to-end campaign orchestration that drives engagement and impact

Global Creator Activation

Creative Format Innovation & In-House Production Team

Cross Audience Targeting

Guaranteed Views

Deliver CTRs Above Industry Benchmarks

03 — Our Approach

How We Win in Gaming

We specialize in creating elevated creator content to drive mass awareness to engage gamers and wider audiences while igniting cultural conversations on leading social platforms.

04 — Featured Case Studies

Our Work in Gaming

  • Assassin's Creed Mirage

    Activated brand-aligned creators across US, UK, France & Germany — producing elevated short films and music videos to bring AC Mirage's visual world and characters to life globally.

    View Case Study

  • Borderlands 4

    Activated creators across cosplay, maker, and comedy communities — channeling Borderlands 4's irreverent humor and art style to spark curiosity and fuel cultural conversation ahead of launch.

    View Case Study

  • Star Wars Outlaws

    Activated top lifestyle creators to showcase key themes, characters and striking scenes in VFX, SFX, and skit formats — driving mass awareness and day-one purchase urgency.

    View Case Study

  • Call of Duty: Verdansk

    Creators posted "Remember Verdansk" clips in their own style — rallying 2020 squads back into the lobby and turning nostalgia into a full-blown cultural homecoming for Warzone S3.

    View Case Study
SEE ALL CAMPAIGNS 
05 — Campaign Results

Ubisoft — Assassin's Creed Mirage — Activated brand-aligned creators across 4 global markets (US, UK, France, Germany). Winner — Global Influencer Marketing Awards & Digiday Content Marketing Awards.

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Expanded Reach Beyond Core Gamer Demos
High Engagement Through Storytelling Formats
Award-Winning Campaign Execution

2K Games — Borderlands 4 — Activated creators across cosplay, maker, and comedy communities. Channeled Borderlands 4's irreverent humor and art style to make the launch a cultural moment.

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Expanded Reach Beyond Core Gamer Demos
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Ubisoft — Star Wars Outlaws — Activated top lifestyle creators to showcase key themes, characters and striking scenes via VFX, SFX, and skits — driving mass awareness and day-one purchase urgency globally.

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Expanded Reach Beyond Core Gamer Demos
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Activision — Call of Duty: Verdansk — Creator-led digital homecoming tapping into 2020 nostalgia — rallying the community to re-download, re-squad, and redrop into Warzone Season 3.

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Expanded Reach Beyond Core Gamer Demos
High Engagement Through Storytelling Formats
Award-Winning Campaign Execution
06 — FAQ

Frequently Asked Questions

Everything you need to know about working with QYOU on Gaming campaigns.

  • What makes QYOU different from other gaming marketing agencies?

  • Yes. We work with gaming influencers, streamers, esports personalities, lifestyle creators, VFX artists, comedians, and fan communities across TikTok, YouTube, Instagram, and other platforms.

  • Absolutely. We build creator-led campaigns designed for global awareness, audience engagement, and large-scale cultural conversation around game launches and live-service updates.

  • We create launch campaigns, creator activations, UGC content creation strategies, episodic storytelling campaigns, gameplay integrations, and paid social media marketing campaigns.

  • We use multi-vertical creator strategies that include entertainment creators, lifestyle influencers, comedians, and trend-driven formats that expand relevance beyond traditional gaming audiences.

  • Yes. We combine influencer marketing with paid social media marketing and media amplification strategies to scale creator content and maximize campaign reach.

  • We track campaign success through engagement, creator performance, watch time, audience participation, shares, sentiment, reach, and paid media efficiency.

  • Yes. Our episodic campaign approach keeps games active in social conversations through ongoing creator content, live-service storytelling, and community engagement strategies.

Ready to make magic?

Let's Launch Your
Game Into Culture.

Partner with QYOU to level up your game strategy.

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